Back in the day when I used the Mozilla Firebird browser (now called "Firefox"), I noticed that little icons used to show up in the browser's address bar and bookmarks for selected websites. For instance, if you go to Yahoo!, you may see an icon in the address bar that looks like a red "Y!".
I wanted an icon for my own website but had no idea to create one. I didn't even know what they were called until I read Zeldman's post referring readers to Photo Matt's instructions on creating favicons in Windows. A-ha! These gizmos are called favicons!
It only took me three months to get around putting one together, but I finally did it. I created my own favicon using the free online tool at www.favicon.co.uk. It's supposed to work with IE5+, but it's not showing up on my home computer with IE6. It does show up when I use Firefox so I know I've done it correctly :-) I've read that favicons are temperamental creatures that may only work sporadically.